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SwiftLead - websites, SEO and ads for local businesses
For UK Care Homes

Honest Marketing for UK Care Homes: No Contracts, No Account Managers

We get care-homes found on Google. That is the whole pitch. Everything else is detail.

Built specifically for UK trades and local businesses

Why It's Different for Care Homes

Care Homes live or die by the Care Quality Commission (CQC, England), Care Inspectorate (Scotland), CIW (Wales) certification check, the Google reviews, and the photos on the listing. In that order. A website is supporting cast. The listing is the show.

Care Homes usually serve families seeking care for elderly relatives, hospital discharge planners, social workers. The jobs that come through tend to be specialist care needs, cqc ratings, and cost concerns. Care Homes who turn up first on Google for those exact phrases get most of the work in their area.

What We Actually Do

We work with seven UK trades businesses, and the same diagnosis keeps coming up across our care-homes and other trades clients. The common thread is search visibility, not skill. Practically speaking: you tell us your business name, your services, and your area. We build the website. We sort the Google listing. We start the review automation. We write the content. You go back to running your business.

Every care-home on our list gets the same six things: a fast care-home website, a properly run Google profile, automatic review requests after each care-home job, missed-call text-back, four blog posts a month tuned to care-home buyer searches, and a monthly report.

What Most Owners Get Wrong

When we sit down with care-homes and look at why the calls have stopped, this is what we usually find. The care-home business has reviews, has skill, but is invisible on Google for the right local searches. If you ask the average local business owner what their marketing is, the answer is usually 'word of mouth'. Word of mouth is great. It is also slow, unpredictable, and dries up the moment your best customers move house. Google is the bit that backs it up.

The Clients We Already Run

When we sit down with care-homes and look at why the calls have stopped, this is what we usually find. The care-home business has reviews, has skill, but is invisible on Google for the right local searches. Real client names you can verify on Google: Pinnacle Plumbers in Pontyclun, Tami Plumbing in Nottingham, Discount Heating NW in Liverpool, Optimum HVAC near Battle, M&R Property and Paving in Staines, Fylde Bathrooms in Blackpool, Alan's Plumbing in Cheshunt. All paying every month.

Next Step: A Free Audit

Quickest way to find out if we can help is the free audit. We look at your Google profile, your reviews, your site, and your top three local competitors. You get a one-page write-up. Whether you hire us or not is up to you.

The Three Things That Move the Needle

Local SEO and Google Business Profile

Every Monday we run a fresh ranking check across all your tracked search terms. Anything that dropped, we look into the same day. Anything that climbed, we double down on. That is the entire weekly SEO routine: small adjustments, every week, forever.

Missed-Call Text-Back

Costs nothing extra to run, included in the monthly price. Most clients save the cost of the whole package within the first fortnight from this single feature.

Review Automation

After every job (or once a week, depending on your workflow) the system automatically asks your customers for a Google review. About one in three actually leaves one. Over a year, that adds up to dozens of fresh reviews on your listing.

What It Costs

Same price for everyone. £199 for the site, £199 a month for the management. Less than £6.70 a day. We do not run special deals or limited offers. The price is the price.

Setup

£199

One-off. Covers your website. Yours to keep forever.

Monthly

£199/mo

Less than £6.70 a day. One job from Google pays for the month.

What's included every month

  • Website (included in setup fee)
  • SEO management
  • AEO management
  • Google Business Profile management
  • Website updates included
  • Monthly performance report
  • 4 blog posts per month
  • Missed call text back
  • Quote follow-up automation
  • Review automation

Frequently Asked

What does it actually cost?

One job from Google pays for the month. The price is £199 setup and £199 a month. Less than £6.70 a day. Cancel after the third month if it isn't working out.

What do you actually do every month?

Plain English: we make your business show up first when people Google for what you do nearby, we make sure no calls get lost when you cannot answer, and we show you exactly what changed every month.

Do I need to do anything technical?

Zero technical work for you. We are not a DIY platform or a course. We do the actual work. The only thing we need from you is your business details and the occasional decision (do you want this colour or that colour, that sort of thing).

What if I already have a website?

Yes, we migrate it. Domain stays yours. Existing pages stay live. Customers who bookmarked your old site will still get to it. The only thing they will notice is that it loads faster than it used to.

How long until I see results?

Quickest wins: missed-call text-back and review automation start working immediately. Google Maps improvements show up within a few weeks. Organic search rankings are slower, three to six months is normal for meaningful gains.

Can I cancel?

Minimum three months because that is a fair amount of time to actually show results. After that, you are free to leave. The website you paid for is yours: domain, content, the lot.

Get a Free Audit

Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.