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SwiftLead - websites, SEO and ads for local businesses
Marketing for Solicitors

Solicitor Marketing That Brings Clients to Your Door

Most people searching for a solicitor start on Google. If your firm isn't showing up for 'solicitors near me' or your practice areas, those clients are going to your competitors instead.

1,200+
Legal Websites Audited
85%
Were Losing Calls
Sound familiar?

Most Solicitors Are Invisible Online

You're great at your trade. But if customers can't find you, they're calling your competitors instead.

🔍

Not ranking for practice area keywords

When someone searches for 'family solicitor near me' or 'conveyancing solicitor', your firm needs to show up. If you're not ranking for the services you actually offer, potential clients won't even know you exist.

📍

Weak Google Maps presence

Google shows 3 firms on the map when someone searches locally. If your listing is incomplete, has few reviews, or isn't optimised, you're invisible to people actively looking for legal help nearby.

💻

Website looks outdated

Clients looking for a solicitor want to feel confident in who they're hiring. An outdated or slow website makes your firm look behind the times, and they'll move on to one that looks more professional.

No online reviews strategy

Firms with 30+ Google reviews look trustworthy. If your competitors have reviews and you don't, potential clients will pick them. Most solicitors never ask for reviews — a simple system changes everything.

🤝

Relying on referrals only

Referrals are great, but they're unpredictable. One quiet month and the pipeline dries up. Adding Google visibility on top of your referral network means a steady stream of enquiries you can count on.

We'd relied on word of mouth for years, but it was feast or famine. Since SwiftLead sorted our Google presence, we're getting 5-6 new enquiries a week from people we'd never have reached otherwise.

S

Sarah M.

Mitchell & Co Solicitors, Manchester

Simple process

Three Steps to More Legal Jobs

01

Get In Touch

Text James your business name. We'll check your online presence and build you a free demo showing what we'd do — no obligation.

02

We Fix It

We fix your website (speed, forms, security, mobile), sort your Google Maps listing, set up review requests, and get you on Google Local Services Ads if you want them — you only pay when someone calls.

03

You Get Calls

Your phone rings. Forms get filled in. Reviews grow. We send you a monthly report showing exactly what happened and what we're doing next.

What we offer

Packages for Solicitors

Flat pricing. No hidden fees. Monthly packages have a 3-month minimum so we can show you real results.

Managed

Brand new website plus SEO, Google listing, AI search, and automations — your entire online presence managed.

  • Brand new professional website (included in setup)
  • SEO management — rank on Google for your trade + area
  • AEO — get recommended by ChatGPT, Siri & Google AI
  • Google Business Profile managed + optimised
  • Missed call text back + review automation (included)
  • Monthly performance report — rankings, traffic, leads
Get Your Free Audit
Most Popular

Growth

Everything in Managed plus Local Services Ads — Verified badge, pay per call, appear above everyone on Google.

  • Everything in Managed
  • Brand new website (included in setup)
  • Google Local Services Ads — appear above all results
  • Google Verified badge on your listing
  • You only pay when someone actually calls
  • Google Ads also available if needed
  • Weekly report — where every call came from
Get Your Free Audit

All packages include a 3-month minimum term. After that, rolling monthly — cancel with 30 days notice.
You always own your accounts and your Verified badge. We never lock you in.

FAQ

Questions From Solicitors

It depends on your goals and how competitive your area is. We'll show you exactly what's needed in your free audit — no pressure, no jargon. Most firms find it pays for itself within the first couple of months from the extra enquiries alone.

Both have their place. SEO builds long-term visibility so you show up naturally when people search. Google Ads gets you to the top immediately but costs per click. Most firms do best with SEO as the foundation and ads to fill gaps while it builds.

You'll typically see improvements in your Google Maps visibility within the first month. Organic search rankings usually take 2-3 months to shift noticeably. We'll track everything so you can see the progress week by week.

Yes — SRA rules apply to how solicitors advertise. Everything we produce is accurate, not misleading, and compliant. We don't make guarantees about outcomes, and we'll never publish anything that could put your practising certificate at risk.

Get started

Get More Legal JobsStarting Today

We'll check your website, Google Maps, and reviews — then send you a report showing exactly where you're losing enquiries.

James — SwiftLead founder

James

Founder, SwiftLead

No strings attached

100% free, no obligation

Get Started

Takes 15 seconds. We'll reply within 24 hours.

No obligation. No spam. We'll text or email you within 24 hours.