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SwiftLead - websites, SEO and ads for local businesses
For UK Heating Engineers

Marketing for Heating Engineers That Brings In Real Calls

Built around the daily reality of being a heating-engineer: you're on a job, your phone rings, you can't answer, you lose the call. We fix the lost-call problem and the not-getting-calls-in-the-first-place problem at the same time.

No twelve-month contracts · cancel after the third month · website yours forever

Why It's Different for Heating Engineers

You can spot a heating-engineer who has not done the Google work because their phone slows down at the same rate the local population grows. The trades who have done the work just keep getting busier.

Bread-and-butter jobs for heating-engineers: central heating installation, annual boiler service, boiler breakdowns. The customers searching for a heating-engineer are usually homeowners with ageing boilers, landlords needing annual gas safety certificates, and they Google before they call.

What We Actually Do

For heating-engineers reading this who already feel like they have tried everything, here is the bit nobody mentions. Most heating-engineer marketing advice is generic and does not actually move the needle for heating-engineers. Not a DIY platform. Not a course. Not a coaching call. We do all of it for you. Website, Google profile, reviews, SEO, missed-call recovery, monthly report. Done.

Heating Engineers get a slightly different setup than other trades. We focus the keyword targeting on the urgent heating-engineer searches (the ones with words like "central heating installation" and "boiler breakdowns"). We structure the heating-engineer website so the phone number is always visible.

What Most Owners Get Wrong

Among the heating-engineers we have already taken on, every single one had the same bottleneck. Their Google profile was half-empty and their site was not ranking for the urgent heating-engineer searches. Word of mouth still works, but it's slower than it used to be. The fastest-growing local businesses are the ones combining word of mouth with showing up on Google. Owners who rely on referrals alone are going backwards.

The Clients We Already Run

For heating-engineers reading this who already feel like they have tried everything, here is the bit nobody mentions. Most heating-engineer marketing advice is generic and does not actually move the needle for heating-engineers. The Pontyclun plumber paid in two days. The Nottingham one paid in six. The bathroom fitter in Blackpool paid in four. The heating engineer in Liverpool paid in four. None of them were on a free trial. None of them got a discount. They all just looked at the work and said yes.

Next Step: A Free Audit

Click below for the free audit. You will get back a real document, not a templated PDF, with what we would fix and what it would cost. Read it, decide what you want to do.

The Three Things That Move the Needle

Local SEO and Google Business Profile

SEO done properly: we research the search terms your customers actually use (not the ones an SEO tool says you should target), optimise your site and Google profile for those terms, and check rankings every week so we can adjust if something stops working.

Missed-Call Text-Back

Every missed call gets an automatic text within seconds. The script is plain and human (we wrote it ourselves, it does not say 'this is an automated message'). Most callers reply within minutes and book a callback.

Review Automation

Most trades sit on 5-15 reviews for years because asking is awkward. The automation removes the awkwardness. Click, send, done. The reviews accumulate in the background.

What It Costs

Right then, the money. £199 setup (covers your website, yours to keep), £199 a month for management. Less than £6.70 a day. One repair pays for the month. Three months, then you decide.

Setup

£199

One-off. Covers your website. Yours to keep forever.

Monthly

£199/mo

Less than £6.70 a day. One repair pays for the month.

What's included every month

  • Website (included in setup fee)
  • SEO management
  • AEO management
  • Google Business Profile management
  • Website updates included
  • Monthly performance report
  • 4 blog posts per month
  • Missed call text back
  • Quote follow-up automation
  • Review automation

Frequently Asked

What does it actually cost?

£199 once + £199/month. The website is yours to keep even if you cancel. The minimum is three months so we have time to actually move the needle.

What do you actually do every month?

Specifically: build and host your website, run your Google Business Profile weekly, set up review automation, set up missed-call text-back, write four blog posts a month, send a monthly report. That is the full list.

Do I need to do anything technical?

No tech skills needed. We built this for trades and small business owners who do not want to mess with WordPress or Wix or Google Search Console. We do all of that. You run your business.

What if I already have a website?

No problem. We can keep your existing site and improve it, or rebuild it from scratch, your call. Your domain stays the same. Your old URLs keep working. Nothing breaks for your existing customers.

How long until I see results?

We cannot promise specific numbers because nobody honest can. What we can promise is that the work gets done every week, you get a real monthly report, and most clients see their first new enquiry from Google within four to six weeks.

Can I cancel?

Three months in, then cancel any time. The website is yours forever. We hand over the domain and the codebase if you want them, or we leave the site running and just stop the management work.

Get a Free Audit

Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.