Honest Local SEO for Builders Working Edinburgh and Around
The shortest route to more jobs in Edinburgh is showing up first on Google. The longest route is anything else. We do the short route.
Run by one person · UK-based · British English only
Edinburgh: Why Google Decides Who Gets the Calls
Edinburgh is interesting because the housing is georgian and victorian stone tenements, new town terraces, and modern suburban developments and that drives the kind of jobs that come up. The customers are mostly searching by area name (think 'builder in Bruntsfield' or 'builder near New Town') so the local SEO needs to be tuned for those exact phrases.
Builders working Edinburgh typically cover Portobello, Cramond, New Town, plus outlying areas like Penicuik. The pattern keeps builder demand for new builds steady across most of Edinburgh through the year.
How Local SEO Actually Works for You
Builders in Edinburgh get the same diagnosis from us when they ask why their phone has slowed down. The builder listings ranking above them in Edinburgh have more reviews, fresher photos, and weekly Google profile posts. We replace four or five things you would normally pay separately for: web designer, SEO agency, social media person, review-request app, missed-call system. One package, one price, one person to talk to.
Specifically for builders in Edinburgh, we monitor about 25 local search terms that bring buying intent for builder services. We update your Google profile weekly with fresh photos and posts, and we run automatic review requests after every builder job. The whole builder package costs £199/month.
Most calls builders get are for loft conversions, renovations, or structural repairs. The work is governed by Federation of Master Builders (FMB), NHBC, TrustMark and the typical builder customer is homeowners planning extensions, renovations, or property developers. Most builders we work with see those exact problems make up four out of five jobs.
What Most Local Owners Get Wrong
For builders working Edinburgh (especially around Bruntsfield and New Town), this is the unflattering bit nobody warns builder owners about. Most builders in Edinburgh are invisible for the urgent searches that bring jobs. Most quiet phones are not a customer problem. They are an indexing problem. The customers are still there. Google just isn't pointing them at you yet.
Real Clients We Already Run
For builders working Edinburgh (especially around Bruntsfield and New Town), this is the unflattering bit nobody warns builder owners about. Most builders in Edinburgh are invisible for the urgent searches that bring jobs. The first paying client signed up in March. The seventh signed up in early April. We are growing slowly because every client gets the same level of attention, and that ceiling moves up as we add more capacity.
Next Step: A Free Audit
Click the audit button. Spend 20 seconds telling us your business name. Get a real audit back the same day, often within an hour. Decide whether to hire us afterwards. That is the entire process.
The Three Things That Move the Needle
Local SEO and Google Business Profile
We target the search terms your customers actually type, not the ones the SEO tools say have the most volume. Half the high-volume keywords in any niche are useless because they are educational searches, not buying searches. We focus on the buying ones.
Missed-Call Text-Back
Most owners we set this up for save the cost of the entire month's package in the first week, just from missed-call recoveries. It is the part of the system that pays back fastest.
Review Automation
Customers who would have left a review forget to within 24 hours. The automation catches them in the window when they remember, while the job is still fresh. That window is the entire game with online reviews.
What It Costs
Real numbers: £199 for the website, £199 a month for everything else. No phone-call quote, no 'contact us' button, no negotiation. The price is the price for everyone, every time.
Setup
£199
One-off. Covers your website. Yours to keep forever.
Monthly
£199/mo
Less than £6.70 a day. One extension pays for over 12 years.
What's included every month
- Website (included in setup fee)
- SEO management
- AEO management
- Google Business Profile management
- Website updates included
- Monthly performance report
- 4 blog posts per month
- Missed call text back
- Quote follow-up automation
- Review automation
Frequently Asked
What does it actually cost?
£199 setup, £199 per month. No surprise fees, no annual contract. Less than £6.70 a day. One extension pays for over 12 years.
What do you actually do every month?
Plain English: we make your business show up first when people Google for what you do nearby, we make sure no calls get lost when you cannot answer, and we show you exactly what changed every month.
Do I need to do anything technical?
We handle every technical step. Website build, hosting, domain setup, DNS, Google Business Profile verification, schema markup, analytics. None of that is your job. You just answer the phone when calls come in.
What if I already have a website?
Easy. We migrate the existing site across and keep everything that is working. The domain stays yours. We just rebuild it on faster infrastructure and fix the things that are losing you calls.
How long until I see results?
We do not guarantee a number of leads or a ranking position because nobody can do that legitimately. We guarantee the work is done, the report is honest, and the system stays running. The results follow if you let it run for the three-month minimum.
Can I cancel?
Three-month minimum, then rolling. Cancel whenever, no fuss. The website stays yours, the domain stays yours, and we send you a clean handover so nothing breaks.
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Get a Free Audit
Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.