SEO for Brighton Roofers, Without the £1,500 Agency Bill
Built for roofers in Brighton who've already tried Yell, Checkatrade, Bark, MyBuilder, and a relative's nephew who builds websites. Now they want it done properly by someone who answers the phone.
7 paying UK clients · all in the trades · all on monthly plans
Brighton: Why Google Decides Who Gets the Calls
The roofer customers in Brighton are split roughly in half between long-term residents who already have someone they trust and newer residents (or younger ones) who Google for everything. The newer half is who you want, and Google is the only way to reach them.
Brighton's roofers typically pick up calls from Kemptown, North Laine, Portslade and the wider BN postcode area. The most common roofer jobs in Brighton are missing slates or tiles and roof leaks. The pattern of call volume in Brighton tends to follow the local property mix and seasonal demand.
How Local SEO Actually Works for You
When we look at roofers in Brighton who have gone quiet, the cause is almost always the same one. Their Google Business Profile is half-empty and they are not ranking for the roofer keywords Brighton customers actually use. We do the technical work that most owners hate: writing schema markup, optimising local citations, monitoring rank for the keywords that actually convert, fixing site speed issues, sorting NAP consistency. You never have to know what any of those words mean. We just do the work and report on the result.
For roofers in Brighton, the version of this we run looks like weekly Google profile updates with photos from real roofer jobs, four blog posts a month written for the searches roofers customers actually use, and a monthly performance report you can read on a phone.
If you are a roofer, you already know the bread and butter: missing slates or tiles and roof leaks, with gutter clearing when the season turns. Homeowners with properties 20+ years old needing roof repairs or replacement, which means roofers need to be findable when those exact searches happen.
What Most Local Owners Get Wrong
When we look at roofers in Brighton who have gone quiet, the cause is almost always the same one. Their Google Business Profile is half-empty and they are not ranking for the roofer keywords Brighton customers actually use. Most owners blame the economy when their phone goes quiet. The actual cause is almost always the same: a competitor with a better Google listing has taken your spot in the local 3-pack. That's it. That's the fix.
Real Clients We Already Run
In Brighton, the roofers who keep their diary full are not the cheapest or the best. They are the ones whose Google listing turns up first when somebody searches for roofer services in Brighton. We get your roofer listing into that group. Seven clients across plumbing, heating, paving and bathroom fitting. Spread across Pontyclun, Nottingham, Liverpool, Battle, Staines, Blackpool and Cheshunt. None of them were promised the moon. All of them are still here.
Next Step: A Free Audit
Honest framing: the audit is free because it costs us about 30 minutes of automated checks plus 10 minutes of a real human looking at the results. We do that because most owners don't trust marketing pitches anymore (rightly), and a real audit is the only way to start a useful conversation.
The Three Things That Move the Needle
Local SEO and Google Business Profile
Local SEO at its core is three things: a Google Business Profile that gets updated weekly, a website that loads fast and has the right keywords on it, and citations across the directories Google trusts. We do all three properly and continuously.
Missed-Call Text-Back
It is the cheapest way to get an immediate uplift in jobs because the customers were already calling you. They just gave up when nobody answered. The auto-text catches them mid-give-up and turns them back into a real conversation.
Review Automation
Most trades sit on 5-15 reviews for years because asking is awkward. The automation removes the awkwardness. Click, send, done. The reviews accumulate in the background.
What It Costs
Pricing in two lines: £199 once, then £199 every month. The website is yours to keep. The minimum is three months. After that, leave whenever, no notice period.
Setup
£199
One-off. Covers your website. Yours to keep forever.
Monthly
£199/mo
Less than £6.70 a day. One roof pays for 2 years.
What's included every month
- Website (included in setup fee)
- SEO management
- AEO management
- Google Business Profile management
- Website updates included
- Monthly performance report
- 4 blog posts per month
- Missed call text back
- Quote follow-up automation
- Review automation
Frequently Asked
What does it actually cost?
£199 once + £199/month. The website is yours to keep even if you cancel. The minimum is three months so we have time to actually move the needle.
What do you actually do every month?
We sort your Google Business Profile so it actually appears when locals search. We build you a website that loads fast on a phone. We get reviews coming in automatically after every job. We text customers back when you miss a call. And we send you a monthly report that shows what changed.
Do I need to do anything technical?
If you can text us a logo and a few photos of your work, you have done your bit. Everything else, including the boring technical stuff like SSL certificates and search console setup, is on us.
What if I already have a website?
We work with what you have got. If your current website is broken or slow, we rebuild it. If it is fine, we keep it and just sort out the SEO and Google profile. Your domain stays the same either way.
How long until I see results?
Honest answer: anyone who guarantees specific numbers is lying to you. We can guarantee the work gets done properly. The missed-call text-back system pays for itself the first time you save a job. SEO results take longer, usually three to six months for meaningful movement.
Can I cancel?
After three months you can cancel any time, no notice period, no exit fees. The website is yours to keep. We transfer the domain and the site to whoever you want.
More from SwiftLead
More for your trade
Other trades in Brighton
Get a Free Audit
Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.