Google Ads for Opticians Built Around Real Job Values
No fluff. No cohort. No mastermind. We do the actual work for you, you pay one flat monthly fee, and you get a real report at the end of every month.
Built specifically for UK trades and local businesses
Why It's Different for Opticians
The marketing for opticians is mostly about being findable. Not branding, not content strategy, not social media presence. Findable. We make sure that when somebody types 'optician near me' your business is in the top three results.
Most calls opticians get are for contact lens fitting, eye strain from screens, or specialist eyewear. The work is governed by General Optical Council (GOC), Association of British Dispensing Opticians (ABDO) and the typical optician customer is adults needing regular eye tests, parents with school-age children, contact lens wearers. Most opticians we work with see those exact problems make up four out of five jobs.
What We Actually Do
In our experience working with opticians, this is the part most optician owners do not realise. Google decides who gets called before the customer even sees a price or a review. Here is exactly what we do, in plain English. We sort out your Google Business Profile so it actually appears when people search nearby. We build you a fast website that loads on a phone in under two seconds. We get you reviews automatically after every job. And we set up a system that texts back when you miss a call.
Specifically for opticians, we monitor about 25 local search terms that bring buying intent for optician services. We update your Google profile weekly with fresh photos and posts, and we run automatic review requests after every optician job. The whole optician package costs £199/month.
What Most Owners Get Wrong
Talking to opticians who have come through our door, the same story comes up every time. Opticians are doing the work properly but the customers searching online cannot find them. There are two kinds of local businesses right now: the ones at the top of Google for their area, and the ones whose phones are quietly drying up. There's almost no middle ground anymore.
The Clients We Already Run
When we sit down with opticians and look at why the calls have stopped, this is what we usually find. The optician business has reviews, has skill, but is invisible on Google for the right local searches. Small client list, on purpose. Seven UK trades businesses, each on a monthly plan, each with the same mobile number to text. The plan is to keep growing slowly enough that the service quality stays the same.
Next Step: A Free Audit
Click the audit button. Spend 20 seconds telling us your business name. Get a real audit back the same day, often within an hour. Decide whether to hire us afterwards. That is the entire process.
The Three Things That Move the Needle
Local SEO and Google Business Profile
We track every keyword you should be ranking for and check positions weekly. When something drops, we fix it that week, not next month. The monthly report shows every keyword and the change versus last month, in plain English.
Missed-Call Text-Back
Set-up takes us about 20 minutes. We hook your business number into the system, write the auto-reply text in your tone of voice (or copy yours if you have one), and turn it on. From that moment forward, every missed call gets a text reply within ten seconds.
Review Automation
Plain version: customer pays, gets a text the same day, taps the link, leaves a review on Google. Three taps, two minutes, one fresh review on your listing. Repeat for every job, forever.
What It Costs
Same price for everyone. £199 for the site, £199 a month for the management. Less than £6.70 a day. We do not run special deals or limited offers. The price is the price.
Setup
£199
One-off. Covers your website. Yours to keep forever.
Monthly
£199/mo
Less than £6.70 a day. One job from Google pays for the month.
What's included every month
- Website (included in setup fee)
- SEO management
- AEO management
- Google Business Profile management
- Website updates included
- Monthly performance report
- 4 blog posts per month
- Missed call text back
- Quote follow-up automation
- Review automation
Frequently Asked
What does it actually cost?
£199 setup, £199 per month. No surprise fees, no annual contract. Less than £6.70 a day. One job from Google pays for the month.
What do you actually do every month?
Plain English: we make your business show up first when people Google for what you do nearby, we make sure no calls get lost when you cannot answer, and we show you exactly what changed every month.
Do I need to do anything technical?
We handle every technical step. Website build, hosting, domain setup, DNS, Google Business Profile verification, schema markup, analytics. None of that is your job. You just answer the phone when calls come in.
What if I already have a website?
Easy. We migrate the existing site across and keep everything that is working. The domain stays yours. We just rebuild it on faster infrastructure and fix the things that are losing you calls.
How long until I see results?
We do not guarantee a number of leads or a ranking position because nobody can do that legitimately. We guarantee the work is done, the report is honest, and the system stays running. The results follow if you let it run for the three-month minimum.
Can I cancel?
Three-month minimum, then rolling. Cancel whenever, no fuss. The website stays yours, the domain stays yours, and we send you a clean handover so nothing breaks.
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Get a Free Audit
Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.