SEO for Aberdeen Mortgage Brokers, Without the £1,500 Agency Bill
Being good at the work isn't enough in Aberdeen anymore. You also need to show up when someone in Dyce or Westhill types your trade into their phone. That's the bit we do.
No agency overhead · no account managers · no upsells
Aberdeen: Why Google Decides Who Gets the Calls
The Granite City, Europe's oil capital, third-largest city in Scotland. For mortgage-brokers that means a steady flow of work, but also a steady flow of competition. North Sea climate; cold winters, cool summers, frequent wind and haar (sea fog). The trades that are visible on Google get the lion's share of the local market.
Across the AB postcode area in Aberdeen, mortgage-brokers mostly handle buy-to-let mortgages and first-time buyer mortgages. The neighbourhoods we see most mortgage-broker calls from in Aberdeen are Rosemount, Old Aberdeen and Mannofield.
How Local SEO Actually Works for You
In Aberdeen, the mortgage-brokers who keep their diary full are not the cheapest or the best. They are the ones whose Google listing turns up first when somebody searches for mortgage-broker services in Aberdeen. We get your mortgage-broker listing into that group. We do the technical work that most owners hate: writing schema markup, optimising local citations, monitoring rank for the keywords that actually convert, fixing site speed issues, sorting NAP consistency. You never have to know what any of those words mean. We just do the work and report on the result.
For mortgage-brokers in Aberdeen, the version of this we run looks like weekly Google profile updates with photos from real mortgage-broker jobs, four blog posts a month written for the searches mortgage-brokers customers actually use, and a monthly performance report you can read on a phone.
If you are a mortgage-broker, you already know the bread and butter: remortgaging and first-time buyer mortgages, with self-employed mortgages when the season turns. First-time buyers, homeowners remortgaging, property investors, self-employed individuals, which means mortgage-brokers need to be findable when those exact searches happen.
What Most Local Owners Get Wrong
When we look at mortgage-brokers in Aberdeen who have gone quiet, the cause is almost always the same one. Their Google Business Profile is half-empty and they are not ranking for the mortgage-broker keywords Aberdeen customers actually use. Here's the unflattering truth: if your business name plus your town does not return your Google listing on the first page, the customers searching for you right now have never heard of you and never will. That is what we fix.
Real Clients We Already Run
Here is what we tell mortgage-brokers working Aberdeen and the surrounding areas when they ask the obvious question. The Google ranking for mortgage-broker searches in Aberdeen is decided by the things most mortgage-brokers never touch. We do not have testimonials. We have card payments. Seven of them every month, all from real UK trades businesses you can find on Google. The mix is plumbers in three towns, heating engineers in two more, a paving firm in Staines, and a bathroom fitter in Blackpool.
Next Step: A Free Audit
Want a second opinion on your online presence? The audit is free, takes us about 30 minutes, and tells you exactly where you are losing work to better-ranked competitors. Click the button below.
The Three Things That Move the Needle
Local SEO and Google Business Profile
Local SEO at its core is three things: a Google Business Profile that gets updated weekly, a website that loads fast and has the right keywords on it, and citations across the directories Google trusts. We do all three properly and continuously.
Missed-Call Text-Back
When the phone rings and you can't pick up, the customer's phone gets a text within 10 seconds. The text is short and human: a hello, an apology, a question about what they need. Most reply within five minutes. About a third book in.
Review Automation
Most trades sit on 5-15 reviews for years because asking is awkward. The automation removes the awkwardness. Click, send, done. The reviews accumulate in the background.
What It Costs
Right then, the money. £199 setup (covers your website, yours to keep), £199 a month for management. Less than £6.70 a day. One job from Google pays for the month. Three months, then you decide.
Setup
£199
One-off. Covers your website. Yours to keep forever.
Monthly
£199/mo
Less than £6.70 a day. One job from Google pays for the month.
What's included every month
- Website (included in setup fee)
- SEO management
- AEO management
- Google Business Profile management
- Website updates included
- Monthly performance report
- 4 blog posts per month
- Missed call text back
- Quote follow-up automation
- Review automation
Frequently Asked
What does it actually cost?
All in: £199 setup (one-off, covers the website, yours to keep) and £199 a month for everything else. We do not do tiered pricing or upsells. That is the price.
What do you actually do every month?
We sort your Google Business Profile so it actually appears when locals search. We build you a website that loads fast on a phone. We get reviews coming in automatically after every job. We text customers back when you miss a call. And we send you a monthly report that shows what changed.
Do I need to do anything technical?
If you can text us a logo and a few photos of your work, you have done your bit. Everything else, including the boring technical stuff like SSL certificates and search console setup, is on us.
What if I already have a website?
We work with what you have got. If your current website is broken or slow, we rebuild it. If it is fine, we keep it and just sort out the SEO and Google profile. Your domain stays the same either way.
How long until I see results?
Honest answer: anyone who guarantees specific numbers is lying to you. We can guarantee the work gets done properly. The missed-call text-back system pays for itself the first time you save a job. SEO results take longer, usually three to six months for meaningful movement.
Can I cancel?
After three months you can cancel any time, no notice period, no exit fees. The website is yours to keep. We transfer the domain and the site to whoever you want.
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Get a Free Audit
Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.