Heating Engineers: The Practical Guide to More Calls Every Week
Most heating-engineers in the UK are losing work to two or three competitors who simply rank higher on Google. Same job, same prices, different visibility.
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Why It's Different for Heating Engineers
The honest reason most heating-engineers struggle online is that they hire someone whose other clients are dentists or e-commerce. The advice does not transfer. We work specifically with trades and we know how the calls actually come in.
The work coming through the door for heating-engineers is mostly central heating installation, underfloor heating, and boiler breakdowns. Most heating-engineers are accredited with Gas Safe Register, and that is one of the things heating-engineer customers check before they call.
What We Actually Do
Here is what we tell heating-engineers when they ask why their phone has slowed down. Most heating-engineer businesses are not ranking for the search terms that bring buying-intent calls in their area. The list, with no marketing spin: website built by us, Google Business Profile run by us, review automation, missed-call text-back, quote follow-ups, monthly performance report, four pieces of fresh content per month. That's the package.
Heating Engineers who join the package go through the same heating-engineer-specific onboarding: we collect heating-engineer business details, photos, and existing reviews on day one. We build the heating-engineer site over the following week and start the heating-engineer SEO and Google profile work in week two.
What Most Owners Get Wrong
Talking to heating-engineers who have come through our door, the same story comes up every time. Heating Engineers are doing the work properly but the customers searching online cannot find them. It is a maths problem. About 70% of local searches happen on a phone. About 44% of those clicks go to the three businesses in the Map Pack. If you're not one of those three, you're competing for the leftovers.
The Clients We Already Run
Here is what we tell heating-engineers when they ask why their phone has slowed down. Most heating-engineer businesses are not ranking for the search terms that bring buying-intent calls in their area. Seven owners we know by name, currently paying. They are not brand ambassadors. They have not been asked to record video testimonials. They are running their businesses and we are running their online presence.
Next Step: A Free Audit
If you would rather skip the audit and just ask a question, you can do that too. There is a contact form below the audit button. We answer everything within a day, usually within an hour.
The Three Things That Move the Needle
Local SEO and Google Business Profile
Every Monday we run a fresh ranking check across all your tracked search terms. Anything that dropped, we look into the same day. Anything that climbed, we double down on. That is the entire weekly SEO routine: small adjustments, every week, forever.
Missed-Call Text-Back
Set-up takes us about 20 minutes. We hook your business number into the system, write the auto-reply text in your tone of voice (or copy yours if you have one), and turn it on. From that moment forward, every missed call gets a text reply within ten seconds.
Review Automation
Review automation means you never have to ask 'mind leaving a review?' in person again. The system does it for you, by text, the same day. Customers who would have forgotten get reminded. Your Google profile fills up.
What It Costs
No tiers, no hidden fees, no surprise upsells: £199 setup and £199 a month. Less than £6.70 a day. One repair pays for the month. Cancel after three months with no fuss.
Setup
£199
One-off. Covers your website. Yours to keep forever.
Monthly
£199/mo
Less than £6.70 a day. One repair pays for the month.
What's included every month
- Website (included in setup fee)
- SEO management
- AEO management
- Google Business Profile management
- Website updates included
- Monthly performance report
- 4 blog posts per month
- Missed call text back
- Quote follow-up automation
- Review automation
Frequently Asked
What does it actually cost?
One repair pays for the month. The price is £199 setup and £199 a month. Less than £6.70 a day. Cancel after the third month if it isn't working out.
What do you actually do every month?
Six things every month: Google profile updates, fresh website content, automated review requests, missed-call recovery, ranking checks, and a monthly report. No add-ons, no upsells, no surprise charges.
Do I need to do anything technical?
None at all. We are the team you would hire to handle the technical side of marketing, except cheaper, and run by one person who actually replies. You do not touch any settings, ever.
What if I already have a website?
If you have already got a website, we will migrate it over and keep your domain. Your old content stays, your pages stay, your URLs stay. Nothing breaks. We just make it faster and rebuild the bits that are not working.
How long until I see results?
Some things move quickly (Google profile improvements, missed-call recovery, more reviews) and some things take longer (search rankings, traffic). Most of our clients see noticeable improvement in the first month and bigger movement by month three.
Can I cancel?
Quick version: three months minimum, then cancel whenever you like by text. The website stays with you. No exit fees, no penalties, no admin charges.
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Get a Free Audit
Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.