Cleaners: The Practical Guide to More Calls Every Week
The marketing equivalent of having a mate who's good at this stuff. Plain English, real prices, work that gets done.
Built specifically for UK trades and local businesses
Why It's Different for Cleaners
If you are a cleaner, your customers do not read blog posts or browse websites for fun. They Google something like 'emergency cleaner near me' and call the first person who looks vaguely competent. The whole game is being one of the first three results.
What customers Google when they need a cleaner: variations of carpet and upholstery cleaning, regular domestic cleaning, and office cleaning. The cleaners that target those exact phrases on their Google profile are the ones whose phones do not stop ringing.
What We Actually Do
For cleaners reading this who already feel like they have tried everything, here is the bit nobody mentions. Most cleaner marketing advice is generic and does not actually move the needle for cleaners. What you actually get: a real website (not a template), a properly run Google profile, an automated review system, missed-call text-back, four blog posts a month, and a monthly report. All in. No upsells, no add-ons, no tiered features hidden behind a 'contact sales' button.
Cleaners typically have between 30-100 direct competitors fighting for the same Google ranking. We get your cleaner listing into the top three by working on the things Google's local algorithm rewards: relevance, prominence, and citation consistency.
What Most Owners Get Wrong
Among the cleaners we have already taken on, every single one had the same bottleneck. Their Google profile was half-empty and their site was not ranking for the urgent cleaner searches. Here's what's really going on. When someone searches for what you do near them, Google shows three businesses on the map. Those three get most of the calls. If you're not in those three, you may as well not exist for that search.
The Clients We Already Run
In our experience working with cleaners, this is the part most cleaner owners do not realise. Google decides who gets called before the customer even sees a price or a review. Small client list, on purpose. Seven UK trades businesses, each on a monthly plan, each with the same mobile number to text. The plan is to keep growing slowly enough that the service quality stays the same.
Next Step: A Free Audit
If you want a proper read on where your business stands online right now, ask for the free audit. We look at the same things we would look at if you were already paying us. You get the answer for free.
The Three Things That Move the Needle
Local SEO and Google Business Profile
Local SEO is the bulk of what we do. Real keyword research using DataForSEO, on-page optimisation for the queries that bring calls, Google profile management every week, and ranking checks every Monday. No hand-waving, no monthly PDF that says 'progressing well'.
Missed-Call Text-Back
We have seen owners on this system go from 'a quiet week' to 'fully booked' just because the missed-call text turned dropped calls into actual job enquiries. It is genuinely the highest-ROI thing in the whole package.
Review Automation
Most owners undercount how much reviews matter for ranking. Every additional review is a small boost to your local pack position, especially when the review mentions the service or area. The automation makes that compound silently in the background.
What It Costs
No tiers, no hidden fees, no surprise upsells: £199 setup and £199 a month. Less than £6.70 a day. One job from Google pays for the month. Cancel after three months with no fuss.
Setup
£199
One-off. Covers your website. Yours to keep forever.
Monthly
£199/mo
Less than £6.70 a day. One job from Google pays for the month.
What's included every month
- Website (included in setup fee)
- SEO management
- AEO management
- Google Business Profile management
- Website updates included
- Monthly performance report
- 4 blog posts per month
- Missed call text back
- Quote follow-up automation
- Review automation
Frequently Asked
What does it actually cost?
Two numbers, no surprises. £199 for the website itself (built and hosted by us, yours to keep). £199 a month after that for the management. Three months minimum.
What do you actually do every month?
Six things every month: Google profile updates, fresh website content, automated review requests, missed-call recovery, ranking checks, and a monthly report. No add-ons, no upsells, no surprise charges.
Do I need to do anything technical?
Not at all. We build, host, and run everything. If you can send a text message, you can use this service. We send you a monthly report and message you if we need anything from your end.
What if I already have a website?
Yes, that is normal. Most of our clients had a previous site (often built by an agency or a friend that did not work out). We bring it across, keep your domain, and rebuild whatever needs rebuilding.
How long until I see results?
Realistically: small wins from week one (more missed calls recovered, a few more reviews). Medium wins by month one (Google profile starting to climb). Bigger wins by month three (organic search rankings improving). Anyone promising overnight results is selling something.
Can I cancel?
You can cancel after the third month. No 30-day notice, no exit charge. The website is yours to keep. We just stop the management work.
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Get a Free Audit
Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.