More Work for caterers: Without Spending More on Ads
We get caterers found on Google. That is the whole pitch. Everything else is detail.
Real client list · ask us for a reference call · we will give you a number
Why It's Different for Caterers
Marketing for caterers is a different game from marketing for, say, a coffee shop or an estate agent. Customers are usually in a hurry, often a bit stressed, and almost always price-sensitive. Your website and Google listing have about three seconds to convince them you are the right call. Most caterers fail at exactly that.
Most calls caterers get are for wedding catering, corporate lunch services, or dietary requirements. The work is governed by Food Standards Agency, Level 2 Food Hygiene certification and the typical caterer customer is couples planning weddings, corporate event organisers, party hosts. Most caterers we work with see those exact problems make up four out of five jobs.
What We Actually Do
Talking to caterers who have come through our door, the same story comes up every time. Caterers are doing the work properly but the customers searching online cannot find them. Here is exactly what we do, in plain English. We sort out your Google Business Profile so it actually appears when people search nearby. We build you a fast website that loads on a phone in under two seconds. We get you reviews automatically after every job. And we set up a system that texts back when you miss a call.
Specifically for caterers, we monitor about 25 local search terms that bring buying intent for caterer services. We update your Google profile weekly with fresh photos and posts, and we run automatic review requests after every caterer job. The whole caterer package costs £199/month.
What Most Owners Get Wrong
Here is what we tell caterers when they ask why their phone has slowed down. Most caterer businesses are not ranking for the search terms that bring buying-intent calls in their area. It's not the market. It's not the economy. It's not your prices. The phone is quiet because the people who used to find you in the Yellow Pages now search Google, and Google doesn't show your business. That's the entire problem.
The Clients We Already Run
We work with seven UK trades businesses, and the same diagnosis keeps coming up across our caterers and other trades clients. The common thread is search visibility, not skill. If you want to know whether we are real before you commit a penny, ask us for a current client's number. We will give it to you with their permission and you can call them. Three of them have already taken reference calls for prospective clients this month.
Next Step: A Free Audit
The free audit is the no-pressure way to see what we would actually do for you. We check your site, your reviews, your Google profile, and your nearest competitors. You decide what to do with the information.
The Three Things That Move the Needle
Local SEO and Google Business Profile
We target the search terms your customers actually type, not the ones the SEO tools say have the most volume. Half the high-volume keywords in any niche are useless because they are educational searches, not buying searches. We focus on the buying ones.
Missed-Call Text-Back
The text that goes out is editable so you can change the tone if you want. We start with one we have tested across our existing trades clients and tweak from there. The default reply pulls about 30-40% engagement.
Review Automation
What you get over a year is the difference between 'has 12 reviews from 2023' and 'has 50 reviews, the most recent one yesterday'. Google ranks the second listing higher every time.
What It Costs
No tiers, no hidden fees, no surprise upsells: £199 setup and £199 a month. Less than £6.70 a day. One job from Google pays for the month. Cancel after three months with no fuss.
Setup
£199
One-off. Covers your website. Yours to keep forever.
Monthly
£199/mo
Less than £6.70 a day. One job from Google pays for the month.
What's included every month
- Website (included in setup fee)
- SEO management
- AEO management
- Google Business Profile management
- Website updates included
- Monthly performance report
- 4 blog posts per month
- Missed call text back
- Quote follow-up automation
- Review automation
Frequently Asked
What does it actually cost?
£199 once + £199/month. The website is yours to keep even if you cancel. The minimum is three months so we have time to actually move the needle.
What do you actually do every month?
Six things every month: Google profile updates, fresh website content, automated review requests, missed-call recovery, ranking checks, and a monthly report. No add-ons, no upsells, no surprise charges.
Do I need to do anything technical?
We handle every technical step. Website build, hosting, domain setup, DNS, Google Business Profile verification, schema markup, analytics. None of that is your job. You just answer the phone when calls come in.
What if I already have a website?
Easy. We migrate the existing site across and keep everything that is working. The domain stays yours. We just rebuild it on faster infrastructure and fix the things that are losing you calls.
How long until I see results?
We do not guarantee a number of leads or a ranking position because nobody can do that legitimately. We guarantee the work is done, the report is honest, and the system stays running. The results follow if you let it run for the three-month minimum.
Can I cancel?
Three-month minimum, then rolling. Cancel whenever, no fuss. The website stays yours, the domain stays yours, and we send you a clean handover so nothing breaks.
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Get a Free Audit
Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.