Honest Local SEO for Funeral Directors Working Blackpool and Around
There are between 15-30 funeral-directors in Blackpool all fighting for the same calls. The ones in the top three of Google get most of them. We get you in the top three.
Real client list · ask us for a reference call · we will give you a number
Blackpool: Why Google Decides Who Gets the Calls
Most funeral-directors working Blackpool cover Layton, Marton, and a bit of Poulton-le-Fylde. The customers in those areas Google for what they need before they call anyone, and Google usually shows them three options. We get you into those three.
If you cover Marton, Norbreck, Anchorsholme and the surrounding FY postcodes as a funeral-director in Blackpool, your customers are mostly searching for pre-paid funeral plans or repatriation. The funeral-director work in Blackpool tends to come in waves once your Google listing starts ranking for the right neighbourhood searches.
How Local SEO Actually Works for You
For funeral-directors working Blackpool, the picture looks like this. Most funeral-directors in Blackpool are losing work to a handful of competitors with better-ranked Google listings. Honest list of what is included so you can compare: website (built and hosted), Google Business Profile (set up and run weekly), review automation, SEO work, missed-call text-back, monthly report. Nothing hidden.
Funeral Directors in Blackpool who join the package go through the same funeral-director-specific onboarding: we collect funeral-director business details, photos, and existing reviews on day one. We build the funeral-director site over the following week and start the funeral-director SEO and Google profile work in week two.
The work coming through the door for funeral-directors is mostly understanding costs, repatriation, and immediate response needed. Most funeral-directors are accredited with National Association of Funeral Directors (NAFD), SAIF, and that is one of the things funeral-director customers check before they call.
What Most Local Owners Get Wrong
Funeral Directors in Blackpool are competing with 15-30 other listings for the same calls. Here is what separates the busy funeral-directors from the ones whose phones have gone quiet. Your customers haven't disappeared. They're searching Google like they always have. The difference is now there are 80 other businesses fighting for the same three slots, and the ones with more reviews and better-optimised listings are winning.
Real Clients We Already Run
For funeral-directors covering Blackpool, the part of this most owners miss is the local search angle. The funeral-director customers in Blackpool Google your trade plus a neighbourhood name, and only the top three results get the call. Quietly running seven UK trades businesses at the moment. None of them are pilot customers. None of them are getting the service for free. They are all paying full price every month and they are all still here.
Next Step: A Free Audit
If you are reading this you are probably already aware that something needs fixing. The audit will tell you exactly what, and the prices on this page tell you what it would cost. No hidden steps.
The Three Things That Move the Needle
Local SEO and Google Business Profile
Every Monday we run a fresh ranking check across all your tracked search terms. Anything that dropped, we look into the same day. Anything that climbed, we double down on. That is the entire weekly SEO routine: small adjustments, every week, forever.
Missed-Call Text-Back
The text that goes out is editable so you can change the tone if you want. We start with one we have tested across our existing trades clients and tweak from there. The default reply pulls about 30-40% engagement.
Review Automation
Reviews show up in two places that matter: on your Google Business Profile (where new prospects see them) and as a ranking signal (Google rewards businesses with steady, recent review flow). We feed both at the same time.
What It Costs
Total cost: £199 setup, then £199 each month. Less than £6.70 a day. Compare that to one Checkatrade subscription that locks you into twelve months for the same price and gives you nothing but a listing.
Setup
£199
One-off. Covers your website. Yours to keep forever.
Monthly
£199/mo
Less than £6.70 a day. One job from Google pays for the month.
What's included every month
- Website (included in setup fee)
- SEO management
- AEO management
- Google Business Profile management
- Website updates included
- Monthly performance report
- 4 blog posts per month
- Missed call text back
- Quote follow-up automation
- Review automation
Frequently Asked
What does it actually cost?
Standard price is £199 once and £199 every month after. The website is included in the setup fee and you own it forever. Three months minimum, then rolling.
What do you actually do every month?
Plain English: we make your business show up first when people Google for what you do nearby, we make sure no calls get lost when you cannot answer, and we show you exactly what changed every month.
Do I need to do anything technical?
None at all. We are the team you would hire to handle the technical side of marketing, except cheaper, and run by one person who actually replies. You do not touch any settings, ever.
What if I already have a website?
If you have already got a website, we will migrate it over and keep your domain. Your old content stays, your pages stay, your URLs stay. Nothing breaks. We just make it faster and rebuild the bits that are not working.
How long until I see results?
Some things move quickly (Google profile improvements, missed-call recovery, more reviews) and some things take longer (search rankings, traffic). Most of our clients see noticeable improvement in the first month and bigger movement by month three.
Can I cancel?
Quick version: three months minimum, then cancel whenever you like by text. The website stays with you. No exit fees, no penalties, no admin charges.
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Get a Free Audit
Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.