Honest Local SEO for Dog Walkers Working Norwich and Around
If you've got reviews, you've got skill, and you've got the work, but the calls have dried up, your problem is Google, not the market. We fix the Google bit.
Built specifically for UK trades and local businesses
Norwich: Why Google Decides Who Gets the Calls
Norwich's housing is medieval core, georgian and victorian terraces, inter-war semis, and modern developments on the outskirts, which means the typical jobs for dog-walkers are predictable and repeat. The owners who get the call-outs are the ones whose listing turns up first when somebody in Lakenham or Hellesdon types the trade name into Google.
For dog-walkers working Norwich, the busy postcodes are usually NR, with steady call volume from Golden Triangle, Eaton and Thorpe St Andrew. Typical dog-walker jobs in Norwich: key holding, trust and insurance.
How Local SEO Actually Works for You
When we look at dog-walkers in Norwich who have gone quiet, the cause is almost always the same one. Their Google Business Profile is half-empty and they are not ranking for the dog-walker keywords Norwich customers actually use. The whole package, run by us so you don't have to think about it. Website. Google profile. Reviews. SEO. Missed-call recovery. Quote follow-ups. Monthly report. You keep doing your job, we handle the online side.
Dog Walkers in Norwich typically have between 25-50 direct competitors fighting for the same Google ranking. We get your dog-walker listing into the top three by working on the things Google's local algorithm rewards: relevance, prominence, and citation consistency.
What customers Google when they need a dog-walker: variations of bad weather coverage, key holding, and multiple dog handling. The dog-walkers that target those exact phrases on their Google profile are the ones whose phones do not stop ringing.
What Most Local Owners Get Wrong
In Norwich, the dog-walkers who keep their diary full are not the cheapest or the best. They are the ones whose Google listing turns up first when somebody searches for dog-walker services in Norwich. We get your dog-walker listing into that group. It's not the market. It's not the economy. It's not your prices. The phone is quiet because the people who used to find you in the Yellow Pages now search Google, and Google doesn't show your business. That's the entire problem.
Real Clients We Already Run
For dog-walkers covering Norwich, the part of this most owners miss is the local search angle. The dog-walker customers in Norwich Google your trade plus a neighbourhood name, and only the top three results get the call. Small client list, on purpose. Seven UK trades businesses, each on a monthly plan, each with the same mobile number to text. The plan is to keep growing slowly enough that the service quality stays the same.
Next Step: A Free Audit
If you want a proper read on where your business stands online right now, ask for the free audit. We look at the same things we would look at if you were already paying us. You get the answer for free.
The Three Things That Move the Needle
Local SEO and Google Business Profile
The SEO covers your Google Business Profile (run weekly with fresh posts and photos), your website (on-page optimisation for the queries that bring calls), and your citations (consistent across the 30+ directories Google checks). Three pillars, all maintained continuously.
Missed-Call Text-Back
Most owners we set this up for save the cost of the entire month's package in the first week, just from missed-call recoveries. It is the part of the system that pays back fastest.
Review Automation
After every job (or once a week, depending on your workflow) the system automatically asks your customers for a Google review. About one in three actually leaves one. Over a year, that adds up to dozens of fresh reviews on your listing.
What It Costs
We do not believe in hiding prices, so here they are: £199 setup and £199 a month. Less than £6.70 a day. The maths usually works out the same way: One job from Google pays for the month.
Setup
£199
One-off. Covers your website. Yours to keep forever.
Monthly
£199/mo
Less than £6.70 a day. One job from Google pays for the month.
What's included every month
- Website (included in setup fee)
- SEO management
- AEO management
- Google Business Profile management
- Website updates included
- Monthly performance report
- 4 blog posts per month
- Missed call text back
- Quote follow-up automation
- Review automation
Frequently Asked
What does it actually cost?
It is £199 setup, which covers your website, then £199 a month for the ongoing management. Less than £6.70 a day. You can cancel after three months.
What do you actually do every month?
Six things every month: Google profile updates, fresh website content, automated review requests, missed-call recovery, ranking checks, and a monthly report. No add-ons, no upsells, no surprise charges.
Do I need to do anything technical?
Not at all. We build, host, and run everything. If you can send a text message, you can use this service. We send you a monthly report and message you if we need anything from your end.
What if I already have a website?
Yes, that is normal. Most of our clients had a previous site (often built by an agency or a friend that did not work out). We bring it across, keep your domain, and rebuild whatever needs rebuilding.
How long until I see results?
Realistically: small wins from week one (more missed calls recovered, a few more reviews). Medium wins by month one (Google profile starting to climb). Bigger wins by month three (organic search rankings improving). Anyone promising overnight results is selling something.
Can I cancel?
You can cancel after the third month. No 30-day notice, no exit charge. The website is yours to keep. We just stop the management work.
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Get a Free Audit
Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.