Edinburgh Counsellors: Real Local SEO, Real Calls, Real Prices
Edinburgh's counsellors are some of the best in the country. The problem is the customers searching on Google can't find them. That's the only thing this fixes.
Built specifically for UK trades and local businesses
Working Edinburgh as a counsellor
Edinburgh is interesting because the housing is georgian and victorian stone tenements, new town terraces, and modern suburban developments and that drives the kind of jobs that come up. The customers are mostly searching by area name (think 'counsellor in Bruntsfield' or 'counsellor near Leith') so the local SEO needs to be tuned for those exact phrases.
Counsellors working Edinburgh typically cover Portobello, Stockbridge, Marchmont, plus outlying areas like Musselburgh. The pattern keeps counsellor demand for bereavement support steady across most of Edinburgh through the year.
What We Do
For counsellors covering Edinburgh, the part of this most owners miss is the local search angle. The counsellor customers in Edinburgh Google your trade plus a neighbourhood name, and only the top three results get the call. The list, with no marketing spin: website built by us, Google Business Profile run by us, review automation, missed-call text-back, quote follow-ups, monthly performance report, four pieces of fresh content per month. That's the package.
Specifically for counsellors in Edinburgh, we monitor about 25 local search terms that bring buying intent for counsellor services. We update your Google profile weekly with fresh photos and posts, and we run automatic review requests after every counsellor job. The whole counsellor package costs £199/month.
Most calls counsellors get are for anxiety and depression, bereavement support, or work-related stress. The work is governed by British Association for Counselling and Psychotherapy (BACP), UKCP and the typical counsellor customer is adults experiencing anxiety, depression, relationship difficulties, or workplace stress. Most counsellors we work with see those exact problems make up four out of five jobs.
Why Counsellors Lose Calls Around Here
Across the counsellors we have spoken to in Edinburgh, the same pattern keeps coming up. The counsellors ranking in the top three of Google Maps for Edinburgh get most of the calls. You can spot a business that has not done the Google work because the owner is always 'a bit slow this month'. The trades with sorted listings are not slow, ever. They might be picky about which jobs they take, but slow is not a thing.
Real Clients We Already Run
For counsellors working Edinburgh, the picture looks like this. Most counsellors in Edinburgh are losing work to a handful of competitors with better-ranked Google listings. Quietly running seven UK trades businesses at the moment. None of them are pilot customers. None of them are getting the service for free. They are all paying full price every month and they are all still here.
Next Step: A Free Audit
Click the audit button. Spend 20 seconds telling us your business name. Get a real audit back the same day, often within an hour. Decide whether to hire us afterwards. That is the entire process.
The Three Things That Move the Needle
Local SEO and Google Business Profile
The SEO covers your Google Business Profile (run weekly with fresh posts and photos), your website (on-page optimisation for the queries that bring calls), and your citations (consistent across the 30+ directories Google checks). Three pillars, all maintained continuously.
Missed-Call Text-Back
When you are on a job and the phone rings, you cannot always answer. The system fires off a text within seconds: 'Hi, can't pick up right now, I'll be back to you shortly. What's the issue?'. Roughly a third of those calls turn into jobs you would otherwise have lost completely.
Review Automation
Review automation means you never have to ask 'mind leaving a review?' in person again. The system does it for you, by text, the same day. Customers who would have forgotten get reminded. Your Google profile fills up.
What It Costs
Honest pricing, no asterisks: £199 one-time setup and £199 every month. Less than £6.70 a day. One job from Google pays for the month. The site is yours forever, even if you cancel after the third month.
Setup
£199
One-off. Covers your website. Yours to keep forever.
Monthly
£199/mo
Less than £6.70 a day. One job from Google pays for the month.
What's included every month
- Website (included in setup fee)
- SEO management
- AEO management
- Google Business Profile management
- Website updates included
- Monthly performance report
- 4 blog posts per month
- Missed call text back
- Quote follow-up automation
- Review automation
Frequently Asked
What does it actually cost?
It is £199 setup, which covers your website, then £199 a month for the ongoing management. Less than £6.70 a day. You can cancel after three months.
What do you actually do every month?
Plain English: we make your business show up first when people Google for what you do nearby, we make sure no calls get lost when you cannot answer, and we show you exactly what changed every month.
Do I need to do anything technical?
We handle every technical step. Website build, hosting, domain setup, DNS, Google Business Profile verification, schema markup, analytics. None of that is your job. You just answer the phone when calls come in.
What if I already have a website?
Easy. We migrate the existing site across and keep everything that is working. The domain stays yours. We just rebuild it on faster infrastructure and fix the things that are losing you calls.
How long until I see results?
We do not guarantee a number of leads or a ranking position because nobody can do that legitimately. We guarantee the work is done, the report is honest, and the system stays running. The results follow if you let it run for the three-month minimum.
Can I cancel?
Three-month minimum, then rolling. Cancel whenever, no fuss. The website stays yours, the domain stays yours, and we send you a clean handover so nothing breaks.
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Get a Free Audit
Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.