Honest Local SEO for Cleaners Working Cardiff and Around
If you've got reviews, you've got skill, and you've got the work, but the calls have dried up, your problem is Google, not the market. We fix the Google bit.
Run by one person · UK-based · British English only
Cardiff: Why Google Decides Who Gets the Calls
Capital of Wales, Millennium Stadium, Cardiff Bay regeneration, Senedd (Welsh Parliament). South Wales maritime climate; mild and wet, prone to flooding near the River Taff. Both of those things create regular, predictable demand for cleaners. The owners who show up first on Google get the calls. The owners who do not, get the leftovers.
Cleaners working Cardiff have a slightly different mix than cleaners elsewhere because of the neighbourhoods involved. Most Cardiff cleaner calls come from Pontcanna, Riverside, Cathays and the corridor toward Penarth.
How Local SEO Actually Works for You
For cleaners working Cardiff (especially around Roath and Llandaff), this is the unflattering bit nobody warns cleaner owners about. Most cleaners in Cardiff are invisible for the urgent searches that bring jobs. It is a one-stop replacement for: a freelance web developer, an SEO agency, a review-collection tool, and a missed-call answering service. All four jobs done by one person, for less than what most agencies charge for half of one of them.
Every cleaner in Cardiff on our list gets the same six things: a fast cleaner website, a properly run Google profile, automatic review requests after each cleaner job, missed-call text-back, four blog posts a month tuned to cleaner buyer searches, and a monthly report.
Cleaners usually serve landlords needing end-of-tenancy cleans, busy professionals, offices and commercial premises. The jobs that come through tend to be carpet and upholstery cleaning, deep cleaning, and office cleaning. Cleaners who turn up first on Google for those exact phrases get most of the work in their area.
What Most Local Owners Get Wrong
When we look at cleaners in Cardiff who have gone quiet, the cause is almost always the same one. Their Google Business Profile is half-empty and they are not ranking for the cleaner keywords Cardiff customers actually use. If you ask the average local business owner what their marketing is, the answer is usually 'word of mouth'. Word of mouth is great. It is also slow, unpredictable, and dries up the moment your best customers move house. Google is the bit that backs it up.
Real Clients We Already Run
Across the cleaners we have spoken to in Cardiff, the same pattern keeps coming up. The cleaners ranking in the top three of Google Maps for Cardiff get most of the calls. Not a hundred clients, not a thousand. Seven, all paying, all in the UK, all hands-on businesses spanning plumbing, heating, paving and bathroom fitting. We can name every one of them and you are welcome to call them.
Next Step: A Free Audit
Quickest way to find out if we can help is the free audit. We look at your Google profile, your reviews, your site, and your top three local competitors. You get a one-page write-up. Whether you hire us or not is up to you.
The Three Things That Move the Needle
Local SEO and Google Business Profile
What we measure: keyword positions, Google Business Profile views, direction requests, calls from the listing, and form fills on your website. The monthly report shows all of these versus the previous month with no marketing spin.
Missed-Call Text-Back
The text that goes out is editable so you can change the tone if you want. We start with one we have tested across our existing trades clients and tweak from there. The default reply pulls about 30-40% engagement.
Review Automation
After every job (or once a week, depending on your workflow) the system automatically asks your customers for a Google review. About one in three actually leaves one. Over a year, that adds up to dozens of fresh reviews on your listing.
What It Costs
Honest pricing, no asterisks: £199 one-time setup and £199 every month. Less than £6.70 a day. One job from Google pays for the month. The site is yours forever, even if you cancel after the third month.
Setup
£199
One-off. Covers your website. Yours to keep forever.
Monthly
£199/mo
Less than £6.70 a day. One job from Google pays for the month.
What's included every month
- Website (included in setup fee)
- SEO management
- AEO management
- Google Business Profile management
- Website updates included
- Monthly performance report
- 4 blog posts per month
- Missed call text back
- Quote follow-up automation
- Review automation
Frequently Asked
What does it actually cost?
It is £199 a month plus a one-off £199 setup. Less than £6.70 a day. One job from Google pays for the month. Cancel anytime after the first three months.
What do you actually do every month?
Three things, ranked by how quickly they pay back: missed-call text-back (instant), Google Business Profile management (weeks), and SEO (months). All three are included. No tiered features.
Do I need to do anything technical?
Zero technical work for you. We are not a DIY platform or a course. We do the actual work. The only thing we need from you is your business details and the occasional decision (do you want this colour or that colour, that sort of thing).
What if I already have a website?
Yes, we migrate it. Domain stays yours. Existing pages stay live. Customers who bookmarked your old site will still get to it. The only thing they will notice is that it loads faster than it used to.
How long until I see results?
Quickest wins: missed-call text-back and review automation start working immediately. Google Maps improvements show up within a few weeks. Organic search rankings are slower, three to six months is normal for meaningful gains.
Can I cancel?
Minimum three months because that is a fair amount of time to actually show results. After that, you are free to leave. The website you paid for is yours: domain, content, the lot.
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Get a Free Audit
Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.