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SwiftLead - websites, SEO and ads for local businesses
For UK Cleaners

Cleaners: Stop Bleeding Money on Bad Google Ads

Built for cleaners who'd rather spend an hour on Google than on yet another sales call from an SEO agency in Mayfair.

No agency overhead · no account managers · no upsells

Why It's Different for Cleaners

Cleaners get a steady stream of calls when their Google listing is sorted. When it is not, it dries up. There is almost no middle ground. You are either visible and busy or invisible and quietly dying.

If you cover carpet and upholstery cleaning and office cleaning as a cleaner, your customers are searching for those exact words on Google before they call anyone. Cleaners who match those phrases on their Google listing pick up the calls before the competitors do.

What We Actually Do

For cleaners specifically, the picture looks like this. Most cleaners we speak to are losing work to two or three local competitors with better-ranked Google listings. Not a DIY platform. Not a course. Not a coaching call. We do all of it for you. Website, Google profile, reviews, SEO, missed-call recovery, monthly report. Done.

For cleaners, the search terms that matter are not "cleaner" on its own. The buying-intent searches are urgent variations like "regular domestic cleaning" and "end of tenancy cleaning". We target those exact phrases on your Google profile and on the cleaner pages of your site.

What Most Owners Get Wrong

Cleaners get told the same marketing advice as everyone else, and most of it does not apply. Here is what actually works for cleaners in 2026. Most owners blame the economy when their phone goes quiet. The actual cause is almost always the same: a competitor with a better Google listing has taken your spot in the local 3-pack. That's it. That's the fix.

The Clients We Already Run

Cleaners get told the same marketing advice as everyone else, and most of it does not apply. Here is what actually works for cleaners in 2026. Honest signal-to-noise: we charge real money to seven real UK businesses. We do not have free trials, partner programmes, affiliate links, or fake testimonials. Everything we do is paid for by people running their own trades businesses.

Next Step: A Free Audit

We're not going to chase you with five follow-up emails. Request the audit, read it, and if you want to talk you reply. If you don't, we don't pester. Promise.

The Three Things That Move the Needle

Local SEO and Google Business Profile

The SEO bit covers: keyword research, on-page optimisation, technical SEO (site speed, schema, sitemaps), Google Business Profile management, citation building, and monthly ranking reports. All of it is included, no add-ons.

Missed-Call Text-Back

It is the cheapest way to get an immediate uplift in jobs because the customers were already calling you. They just gave up when nobody answered. The auto-text catches them mid-give-up and turns them back into a real conversation.

Review Automation

Most trades sit on 5-15 reviews for years because asking is awkward. The automation removes the awkwardness. Click, send, done. The reviews accumulate in the background.

What It Costs

There is no setup fee on top of the website. The website costs £199 once, that is the setup. Then it is £199 a month for the management. Less than £6.70 a day.

Setup

£199

One-off. Covers your website. Yours to keep forever.

Monthly

£199/mo

Less than £6.70 a day. One job from Google pays for the month.

What's included every month

  • Website (included in setup fee)
  • SEO management
  • AEO management
  • Google Business Profile management
  • Website updates included
  • Monthly performance report
  • 4 blog posts per month
  • Missed call text back
  • Quote follow-up automation
  • Review automation

Frequently Asked

What does it actually cost?

Standard price is £199 once and £199 every month after. The website is included in the setup fee and you own it forever. Three months minimum, then rolling.

What do you actually do every month?

We sort your Google Business Profile so it actually appears when locals search. We build you a website that loads fast on a phone. We get reviews coming in automatically after every job. We text customers back when you miss a call. And we send you a monthly report that shows what changed.

Do I need to do anything technical?

No. You do not need to do anything technical at any point. We handle the website, the Google profile, the SEO, the reviews, all of it. The only thing we ask for is information about your business and a few photos if you have them.

What if I already have a website?

Fine. We will migrate it over. The domain stays in your name. The content comes with it. The bits that work, we keep. The bits that do not, we replace.

How long until I see results?

Truthfully, we cannot put a number on it because every business is different. What we can tell you is what happened with our existing clients: most started seeing extra calls from Google within four to six weeks and meaningful ranking improvements by month three.

Can I cancel?

Three months is the minimum because that is how long it takes to do meaningful SEO work. After that you can leave whenever you want. Website yours, domain yours, no exit fees.

Get a Free Audit

Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.