SEO for Cambridge Chimney Sweeps, Without the £1,500 Agency Bill
Built for chimney-sweeps in Cambridge who've already tried Yell, Checkatrade, Bark, MyBuilder, and a relative's nephew who builds websites. Now they want it done properly by someone who answers the phone.
No agency overhead · no account managers · no upsells
Cambridge: Why Google Decides Who Gets the Calls
Cambridge is a particular kind of market. University of Cambridge, Silicon Fen tech cluster, punting on the Cam, King's College Chapel. The housing is mostly historic college buildings, victorian terraces, inter-war semis, and high-tech modern developments. We see calls coming from Trumpington, Arbury, and the surrounding CB postcodes. If you cover those areas and you are not in the top of Google for them, that is the leak.
In Cambridge, the catchment for chimney-sweeps includes Romsey, Coleridge, Mill Road, and the wider CB area. Calls for cowl fitting and soot build-up make up the bulk of what comes through the door.
How Local SEO Actually Works for You
In Cambridge, the chimney-sweeps who keep their diary full are not the cheapest or the best. They are the ones whose Google listing turns up first when somebody searches for chimney-sweep services in Cambridge. We get your chimney-sweep listing into that group. Specifically: a real website hosted on Vercel (loads in under two seconds anywhere in the UK), a Google Business Profile run weekly with new posts and photos, automatic review request texts after every job, and a monthly report that shows ranking changes in plain English. That's the system.
Most chimney-sweeps in Cambridge we work with already have a website that is not ranking for chimney-sweep searches and a Google profile that is half-empty. We rebuild the chimney-sweep website on faster infrastructure and rebuild the chimney-sweep profile from scratch with proper categories, photos and weekly posts.
Most chimney-sweeps get the same kinds of calls: soot build-up, bird nests in chimneys, and chimney inspections. Chimney Sweeps who show up first when somebody types those phrases into Google get the lion's share of the calls in their area.
What Most Local Owners Get Wrong
For chimney-sweeps working Cambridge, the picture looks like this. Most chimney-sweeps in Cambridge are losing work to a handful of competitors with better-ranked Google listings. The brutal version: if you Googled your own business name plus your town right now, and you're not on page one with a full Google profile, photos, and reviews, you're losing work every week. Maybe every day.
Real Clients We Already Run
Across the chimney-sweeps we have spoken to in Cambridge, the same pattern keeps coming up. The chimney-sweeps ranking in the top three of Google Maps for Cambridge get most of the calls. We do not have testimonials. We have card payments. Seven of them every month, all from real UK trades businesses you can find on Google. The mix is plumbers in three towns, heating engineers in two more, a paving firm in Staines, and a bathroom fitter in Blackpool.
Next Step: A Free Audit
Next step is dead simple: click the free audit button, give us your business name and town, and we send back a real one-page assessment within a day. If you like it, we can talk about taking it further. If not, no worries.
The Three Things That Move the Needle
Local SEO and Google Business Profile
Most SEO agencies work in three-month cycles and do nothing in between. We work weekly. Google Business Profile post on Monday, citation check on Tuesday, ranking pull on Wednesday, content review on Thursday. By Friday we know what is working and what to change.
Missed-Call Text-Back
Every missed call gets an automatic text within seconds. The script is plain and human (we wrote it ourselves, it does not say 'this is an automated message'). Most callers reply within minutes and book a callback.
Review Automation
The automation only asks customers we know are happy (most clients filter by job type before we send the trigger). If a customer was unhappy, we route them to a private feedback form instead so the public listing only collects positives.
What It Costs
There is no setup fee on top of the website. The website costs £199 once, that is the setup. Then it is £199 a month for the management. Less than £6.70 a day.
Setup
£199
One-off. Covers your website. Yours to keep forever.
Monthly
£199/mo
Less than £6.70 a day. One job from Google pays for the month.
What's included every month
- Website (included in setup fee)
- SEO management
- AEO management
- Google Business Profile management
- Website updates included
- Monthly performance report
- 4 blog posts per month
- Missed call text back
- Quote follow-up automation
- Review automation
Frequently Asked
What does it actually cost?
It is £199 setup, which covers your website, then £199 a month for the ongoing management. Less than £6.70 a day. You can cancel after three months.
What do you actually do every month?
We sort your Google Business Profile so it actually appears when locals search. We build you a website that loads fast on a phone. We get reviews coming in automatically after every job. We text customers back when you miss a call. And we send you a monthly report that shows what changed.
Do I need to do anything technical?
Nothing technical, no. We do all the work. You give us the basic details, we handle the rest. If something needs your input we will text or email and ask in plain English.
What if I already have a website?
Most of our current clients had a website before us. We brought theirs across without losing any URLs or domain authority. Yours would work the same way.
How long until I see results?
Different things move at different speeds. The missed-call system catches calls from day one. Google profile changes show in days. Search rankings take months. We are upfront about all of this from the start.
Can I cancel?
Three months, then it is month-to-month. Cancel by text. The website stays online (you keep the domain and the site), we just stop running the SEO and Google profile side of it.
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Get a Free Audit
Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.