How Birmingham Caterers Are Filling Their Diary from Google
If you've been going round in circles trying to work out why Birmingham's newer caterers are getting more work than you, the answer is almost always the same: they sorted their Google listing and you didn't. We sort yours.
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Working Birmingham as a caterer
Most caterers working Birmingham cover Harborne, Digbeth, and a bit of Solihull. The customers in those areas Google for what they need before they call anyone, and Google usually shows them three options. We get you into those three.
If you cover Jewellery Quarter, Edgbaston, Moseley and the surrounding B postcodes as a caterer in Birmingham, your customers are mostly searching for wedding catering or last-minute bookings. The caterer work in Birmingham tends to come in waves once your Google listing starts ranking for the right neighbourhood searches.
What We Do
Across the caterers we have spoken to in Birmingham, the same pattern keeps coming up. The caterers ranking in the top three of Google Maps for Birmingham get most of the calls. Imagine the bits of marketing you have been told you should do but never had time for: that is the list we tick off every month. Google profile updates, fresh content, review requests, ranking checks, listing audits. All of it.
Caterers in Birmingham who join the package go through the same caterer-specific onboarding: we collect caterer business details, photos, and existing reviews on day one. We build the caterer site over the following week and start the caterer SEO and Google profile work in week two.
The work coming through the door for caterers is mostly event catering, last-minute bookings, and dietary requirements. Most caterers are accredited with Food Standards Agency, Level 2 Food Hygiene certification, and that is one of the things caterer customers check before they call.
Why Caterers Lose Calls Around Here
In Birmingham, the caterers who keep their diary full are not the cheapest or the best. They are the ones whose Google listing turns up first when somebody searches for caterer services in Birmingham. We get your caterer listing into that group. If you ask the average local business owner what their marketing is, the answer is usually 'word of mouth'. Word of mouth is great. It is also slow, unpredictable, and dries up the moment your best customers move house. Google is the bit that backs it up.
Real Clients We Already Run
In Birmingham, the caterers who keep their diary full are not the cheapest or the best. They are the ones whose Google listing turns up first when somebody searches for caterer services in Birmingham. We get your caterer listing into that group. Seven paying clients across the UK. A plumber in Pontyclun who started us in March. A plumber in Nottingham with 188 reviews on Google. A heating engineer in Liverpool. A paving contractor in Staines. A bathroom fitter in Blackpool. A heating engineer near Battle. A plumber in Cheshunt. All paying monthly.
Next Step: A Free Audit
If you are reading this you are probably already aware that something needs fixing. The audit will tell you exactly what, and the prices on this page tell you what it would cost. No hidden steps.
The Three Things That Move the Needle
Local SEO and Google Business Profile
What we measure: keyword positions, Google Business Profile views, direction requests, calls from the listing, and form fills on your website. The monthly report shows all of these versus the previous month with no marketing spin.
Missed-Call Text-Back
The text that goes out is editable so you can change the tone if you want. We start with one we have tested across our existing trades clients and tweak from there. The default reply pulls about 30-40% engagement.
Review Automation
Plain version: customer pays, gets a text the same day, taps the link, leaves a review on Google. Three taps, two minutes, one fresh review on your listing. Repeat for every job, forever.
What It Costs
We are not the cheapest and we are definitely not the most expensive. £199 for the site, £199 a month for the rest. Less than £6.70 a day. The maths usually works out as: One job from Google pays for the month.
Setup
£199
One-off. Covers your website. Yours to keep forever.
Monthly
£199/mo
Less than £6.70 a day. One job from Google pays for the month.
What's included every month
- Website (included in setup fee)
- SEO management
- AEO management
- Google Business Profile management
- Website updates included
- Monthly performance report
- 4 blog posts per month
- Missed call text back
- Quote follow-up automation
- Review automation
Frequently Asked
What does it actually cost?
£199 setup, £199 per month. No surprise fees, no annual contract. Less than £6.70 a day. One job from Google pays for the month.
What do you actually do every month?
Plain English: we make your business show up first when people Google for what you do nearby, we make sure no calls get lost when you cannot answer, and we show you exactly what changed every month.
Do I need to do anything technical?
None at all. We are the team you would hire to handle the technical side of marketing, except cheaper, and run by one person who actually replies. You do not touch any settings, ever.
What if I already have a website?
If you have already got a website, we will migrate it over and keep your domain. Your old content stays, your pages stay, your URLs stay. Nothing breaks. We just make it faster and rebuild the bits that are not working.
How long until I see results?
Some things move quickly (Google profile improvements, missed-call recovery, more reviews) and some things take longer (search rankings, traffic). Most of our clients see noticeable improvement in the first month and bigger movement by month three.
Can I cancel?
Quick version: three months minimum, then cancel whenever you like by text. The website stays with you. No exit fees, no penalties, no admin charges.
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Get a Free Audit
Send us your business name and town. We'll send back a real audit of your Google listing, your website, and your top three local competitors. Same day, no sales call.